Privacy Policy & Cookies

Effective Date: October 1, 2024
Last Updated: July 18, 2025

At First USA Mortgage Solutions, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard the information you provide when using our website and services.

1. Information We Collect

We collect the following types of information from users:

Personal Information
When you submit a form on our website (e.g., for mortgage prequalification), we may collect:

Full name
Email address
Phone number
Property details (e.g., type, estimated value)
Credit score (optional)
Loan preferences

Non-Personal Information
We may collect non-personal information such as:

IP address
Browser type and device information
Operating system
Referring URLs
Time spent on pages
Click behavior and other anonymized data

This data is collected through cookies, analytics tools (like Google Analytics), and similar tracking technologies.

2. How We Use Your Information

Your information is used to:

Process Prequalification Requests – to assess your eligibility and communicate with you about mortgage options.
Improve Customer Experience – by analyzing how users interact with our site and services.
Marketing (with consent) – to send newsletters, offers, or service updates.
Legal Purposes – to comply with applicable laws, requests from authorities, or resolve disputes.

3. Sharing Your Information

We do not sell or rent your data. We may share your information with:

Trusted service providers (e.g., lenders or processors) for the purpose of delivering requested services.
Legal authorities when required by law, subpoena, or legal process.

4. Data Security

We use appropriate security measures to protect your data, including encryption, secure servers, and access controls. However, no online system is 100% secure, and we cannot guarantee absolute protection.

5. Your Rights

Depending on your location, you may have the right to:

Access or correct your data
Withdraw consent at any time
Request deletion of your personal information
Object to or restrict certain types of processing
Opt-out of marketing communications via unsubscribe links or by contacting us

To exercise these rights, please email us at: info@fumsolutions.com

6. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files placed on your device to help the site function properly, remember your preferences, and analyze site usage.

Types of Cookies We Use

Essential Cookies – Necessary for the site to function (e.g., form submission, navigation).
Analytics Cookies – Help us understand how visitors use the site (e.g., via Google Analytics).
Marketing Cookies – Used for advertising and tracking (e.g., Google Ads, Meta Pixel).
Consent Cookies – Record your consent choices in accordance with privacy regulations.

Consent Mode

We use Google Consent Mode to respect your choices regarding cookies and tracking. Non-essential cookies are only activated once you give explicit consent.

Managing Cookies

You can manage your preferences at any time through our cookie banner. You can also adjust browser settings to refuse or delete cookies.

Note: Disabling some cookies may affect the functionality of the website.

7. Third-Party Services & Links

We may use third-party services (e.g., Google, Meta) for analytics and marketing. We are not responsible for the privacy practices of external websites linked from our site.

8. Updates to This Policy

We may update this policy periodically. All changes will be posted on this page with an updated “Last Updated” date. Please review regularly.

9. Contact Us

If you have any questions about this Privacy & Cookies Policy, contact us at:

First USA Mortgage Solutions
51 Buck Road
Huntingdon Valley, PA 19006
📧 info@fumsolutions.com
📞 +1 (888) 716-3867

Consent

By using this website, submitting your data, or accepting cookies via our cookie banner, you agree to the collection and processing of your information as described in this policy.

+1 (888) 716-3867